Focus, Honest Capability Assessment and Geography Matters: 3 Fundamentals I have learned as a Military Communication Officer

Last month White House Communication Director, Hope Hicks, became the latest professional communicator to make headlines when she admitted to lying on behalf of her employer. Honesty is a key value that PR industry codes of ethics demand, whether it be the Arthur W. Page Society, the Public Relations Society of America or the International … Continue reading Focus, Honest Capability Assessment and Geography Matters: 3 Fundamentals I have learned as a Military Communication Officer